BTS’ Jimin And EXO’s Baekhyun Face Fierce Battle In June Brand Rankings

A close competition blooms between BTS’ Jimin and EXO’s Baekhyun this June!

The Korean Business Research Institute has revealed the brand reputation rankings among K-pop boy group members for the month of June. According to its latest list, well-loved idols BTS’ Jimin and EXO’s Baekhyun shine as the current brightest stars.

The rankings are based on various factors including consumer participation, media, communication, and community indices analyzed by the organization. Particularly, it extracted a total of 106,260,112 pieces of data among numerous boy group members from May 18 to June 19.

#1 BTS’ Jimin

Holding on to his glorious No.1 seat is Jimin of worldwide K-Pop septet BTS. The charming and multi-talented idol has been leading the brand ranking list for 18th straight months now. This June, he scored a brand reputation index of 6,806,289.

Some of the high-ranking phrases in his keyword analysis are “ARMY,” “Filter,” and their successful virtual concert “BANG BANG CON”. Moreover, words like “communicate,” “love,” and “thankful” are included as Jimin’s high-ranking related terms.

#2 EXO’s Baekhyun

Following closely is Baekhyun from South Korea’s representative boy group EXO. The talented vocalist, who recently charmed fans with his second mini-album Delight, has impressively maintained his spot at second place for June with a brand reputation index of 6,137,838.

exo baekhyun

Completing our top-five list are BTS members Jungkook and V, and TVXQ’s Changmin who placed third to fifth, respectively.

Here are the other male idol group members who entered the Top 30 this June:

#6 BTS’ Suga

#7 BTS’ RM

#8 AB6IX’s Lee Dae Hwi

#9 ASTRO’s Cha Eun Woo

#10 BTS’ Jin

#11 TVXQ’s Yunho

#12 BIGBANG’s G-Dragon

#13 BTOB’s Eunkwang

#14 BTS’ J-Hope

#15 Super Junior’s Kyuhyun

#16 NCT’s Jaehyun

#17 MONSTA X’s Joohoney

#18 EXO’s Chanyeol

#19 MONSTA X’s Shownu

#20 WINNER’s Kang Seung Yoon

#21 TXT’s Soobin

#22 TXT’s Yeonjun

#23 TXT’s Beomgyu

#24 MONSTA X’s Kihyun

#25 MONSTA X’s Minhyuk

#26 Super Junior’s Yesung

#27 The Boyz’s Hyunjae

#28 MONSTA X’s I.M

#29 NU’EST’s Minhyun

#30 Shinhwa’s Kim Dong Wan

Source: The Korean Business Research Institute

Photo Credits: Big Hit Entertainment | SM Entertainment

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