“My treatment comes second; my people’s homes come first.”
This narrative reaches the pinnacle of systematic leadership in global icon G-Dragon. While countless agencies were sending love calls offering signing bonuses worth tens of billions of won, the actions G-Dragon demonstrated far transcended the mere logic of money. He gifted the staff who had worked closely with him for nearly 20 years with a foundation for their lives that went beyond simple compensation.
He personally arranged apartments worth hundreds of millions of won and living spaces for his manager and the members of “Team GD”, his dedicated staff organization, who had stood by his side and aged alongside him since his days of obscurity, thereby designing their future. Furthermore, his declaration to systematically guarantee the rights of trainees and the treatment of staff through his self-established foundation, “JUSPEACE,” serves as the most powerful example of how a person can overpower capital in an entertainment industry dominated by the logic of capital. This foundation, established with a personal contribution of 300 million won to combat drugs and protect the rights of artists, is the result of his systematic determination to build a safety net for the creative environment, going beyond mere charitable acts.
post response:
[+145][-16]
1. [+70, -3]
When you see how he treats the staff and the people around him, you can just tell that he is a really kind and good person
2. [+67, -3]
A person full of love and a big heart
3. [+63, -3]
This is why people who are the one top are different; they know how precious their staff is
4. [+62, -2]
Having housing resolved in Seoul, even if it’s just company housing, is a really huge welfare benefit
5. [+60, -3]
Me too, hire me Team GD